What To Do On The Next Page Rank Update
Day 47 of The 100 Days To Building A Great Website Guide
It has been several months since the last Google Page Rank update. Google tends to update their external page rank every 3-4 months, so we can only assume that an update is coming soon.
Below shows a graph from Google trends. The spikes in search for “Page Rank” most likely indicate page ranks updates
So what should you do when Google updates the Page Rank?
It used to be that you could see your search engine rankings jump dramatically whenever Google updated its page rank. That is not the case anymore. Google now does a continuous update on their internal rankings, but only releases those updates in blocks at one time. But you can still make the most of any page that got updates
1) Change Advertising Rates - If you have advertisers they most likely pay based on how popular your site is. An increased page rank is a testament that your site just got more popular. Ads on your site should be worth more money, so make sure that you think about charging more next time your advertisers resubscribe.
2) Ask for Articles - Now that you have higher PR, people may be more likely to contribute some articles to your site so they can get some of that ranking for themselves. So once your PR has been updated, be sure to let people know that fact, and ask if they want to contribute any articles
3) Check Services Like Text-Link-Ads - Sites such as TLA base which posts of your are worthy of advertisement solely on their page rank. Your posts must be at least PR 2 to go into their marketplace, and the higher the PR is the more they are worth. After Google updates their page rank, make sure to use the TLA tool to reindex your site and get more posts in their marketplace
4) Show Off - Page rank isn’t really the bragging tool that it used to be. For blogs, things like Technorati and Feed Burner stats have taken some of the prestige away from having a high page rank site. Still, you can always take the opportunity to brag a little bit. After all, your new rankings represent a lot of work on your part, so revel some.
5) Research - Do some research into which of your pages increased in page rank. Why did those pages increase, and which increased the most. Was the Page Rank bounce because those pages got a lot of inbound links from smaller sites, or did those pages get one really good link from a popular site? Figure out what you did right with those pages, and try to duplicate it in the future.
I have been wrong before, but I expect there to be an external page rank update by the middle/end of August (2007). So when the next one occurs, make sure that you are ready to make the most of it.
Any other tips I should be including on this list? Let me know and I’ll add them to the article and link to you as the contributor.
on July 15th, 2007 at 9:18 pm
Your #4 just made me think of something…what do you think about developing a service that gives another type of rating? People fully believe in Alexa, Technorati and PR, but there might be some money in developing a new system that gives another kind of rating. Of course the hard part would be getting it to be accepted by people…
on July 15th, 2007 at 11:09 pm
That’s a good idea. If you have a service which can accurately rank webpages people will most likely use it.
the two main difficulties of course are actually developing the system, I don’t know enough of the back end of Alexa or Technorati to even begin doing that, and of course getting people to use it.
If it is just a knock off no one will use it.
If it is original everyone will
Good luck
on July 17th, 2007 at 7:13 pm
I started my blog in February and it’s a PR4 already, according to predictions I’ll be a PR5 coming up. And since February I’ve made $10 from my blog! I don’t know about this PR ranking stuff really, I don’t think it’s all it’s cracked up to be…
on July 17th, 2007 at 10:27 pm
Well PR is definitely less important than it used to be. Traffic levels and type of traffic obviously count for more.
However it is still one of the better ways for an outsider to judge a site, if you don’t have access to its stats
on July 22nd, 2007 at 7:00 pm
Just a few more days..
on July 25th, 2007 at 3:01 pm
Scott, are you still alive? You’ve been very quiet in my reader lately. Just checking in.
on July 28th, 2007 at 5:02 am
[…] at Savvy Affiliate examines what to do after the next Google PageRank update. That update is coming real soon. The […]
on July 29th, 2007 at 7:30 pm
He hasn’t post anything for a while. Did anyone get a clue?
on August 3rd, 2007 at 6:18 am
Still there Scott?
on August 9th, 2007 at 6:19 pm
Hi, it looks that he hasn’t post anything for weeks.
on August 22nd, 2007 at 3:25 am
I always tell my readers to focus on content and the things like visitors and pagerank will follow.
Intereting Article though,
Becks
on August 31st, 2007 at 7:39 pm
Yes content and incoming links are important.
on September 27th, 2007 at 8:52 pm
Its important to keep up with your PR