Savvy Affiliate

In order to maximize your adsense profit, it is important to place your ads in the proper places.  If you are running a blog it is especially important that you place your ads where they will do the most good.  This is because blogs face challenges that other sites do not.    They have a format which is predetermined, the have the same visitors regularly, and they also have highly targeted traffic.

If you want to increase the chance that your visitors will click through you ads, blend you ads with the background of the page and with other text.  Put your ads where users are just beginning or just finishing an article, and are likely to look for other things to continue reading.

Here is a Google Heat-Map, which says where the best places to place Ads on your blog are

As you can see, it is good to put the ads at the top and bottom of the blog units.  The search function does well at the top right hand side, where you would normally look to search a blog.

If you have a forum, you face different challenges.  It is good to make the colors stand out in forum ads in order to overcome ad blindness.   Here is a heat map of where to place your ads if you own a forum

It is best to place the ads in for forum at the top and bottom of the forum post.   After someone finishes reading the forum, they will like to link to another page.   Why not make it easy for them to click on your ads.

Finally, if you have a regular site, and don’t operate a blog or a forum, there is another ad placement strategy that you should follow.   Here is the Google heat map for a regular webpage

Once again, it is good to put the ads above the fold.  If you intend to monetize your site to the fullest, then you have to make sure that your readers see your advertisements. 

By optimizing the layout of your advertisments, you can increase on part of the Adsense equation.  Working on the rest of them in order to maximize your adsense profit.

See More - Adsense Tutorial Part 1