Outsourcing Has Its Benefits
There can be some really great benefits to outsourcing work on your blog
I’m not quite sold on outsourcing a lot of work on my website. Although I wrote a post about parts of the blog I would like to outsource, I am still slightly unconvinced that I have built this site up enough yet to where outsourcing will be profitable.
So I decided to weigh the pros and the cons of outsourcing part of my blog. I know that sooner or later I will need to, the question is, will it be sooner or later? This is a post of outsourcing pros, cons will come later and by then I can hopefully decide what course to follow
Outsourcing Benefits
1) Make More Money - By outsourcing portions of my work, I can potentially get a lot more done, and make a lot more money. If I don’t have to worry about things like site design, or day to day maintenance, I can focus more on writing content, getting backlinks, and monetizing the site. All would be great things to have more time to do.
2) Make the blog easier to sell - This blog would be a lot easier to sell, if I one day decide to do so, if I was just selling a revenue stream rather than a workload. If what I was selling was more or less just a site which generated income, and paid employees people would be much more interested than if they would have to spend the time each week posting content and maintaining the site.
3) Save Time - Instead of having a huge time commitment over my head everyday I could potentially be free to just write a check and work on something else. The opportunity cost of running this blog solo could be huge. If I had another project that I wanted to work on, and who doesn’t, being solely responsible for this site would do a lot to limit how much time I can put into any other site.
4) Get management skills - Blogging has given me one skill set. Learning to manage employees would be a whole different skill set. I think that learning to do that well would be an interesting challenge, and make me as an individual a lot more salable in the real world
5) Increase Traffic - Paying someone to be responsible for driving traffic would inevitably go a long ways towards increasing it. If they weren’t effective, I could always fire them and hire someone better. This wouldn’t even have to be something done solely by my employee. Having another person helping drive traffic in conjunction with my own efforts might create a beneficial synergy
6) Get a Better Site Design - Lets face, I am no theme designer and probably never will be. Nor do I have the desire to take the time to learn how to do it well. That is not leveraging my strengths. Paying someone to design a custom theme for me (or holding a contest) would probably let me end up with a better product with a huge time savings to myself. The cost isn’t even that high. If there is one thing that I will outsource in the near future, it will be site design.
So are you interested in outsourcing parts of your blog? What draws you to the idea?
on June 8th, 2007 at 11:53 am
I can help with number 4!
on June 8th, 2007 at 11:55 am
In all seriousness though, I think thats the only one on the list i’m actually good at
on June 8th, 2007 at 1:55 pm
Hey, I put them on the list because I’m not good at any of them.
so 1/6 is still a lot better than me