Savvy Affiliate

Maybe Much More Than You Think

How much do you think each post on your page is worth?  Well if you are a freelance blogger, the answer to that question is as little as $20.   Freelance bloggers often sell their posts for around $15-$20 a page.  If you go on many forums and offer $20/post you will find a lot of takers.

So is that how much they are worth?  The answer here is a resounding no.   In order to find out how much the posts are worth, you need to figure out how much income they will generate over their lifetime.  The best way to do that if you have an established site, one that has been around for at least 1 year, is to simply divide your monthly income by the number of posts on your page.  If you don’t have an established site it is harder to estimate your posts worth.  However text-link-ads on your post can give you a good idea of how much each page is worth.  According to that, if you can sell the text link ad on your page, it should be worth at least $5/page/month.

What does that make each page worth? I calculate that on average, for me, out of 5 posts, 3 of them are generally worthless and won’t generate much in the way of revenue.  The other two can probably sell ads at $5/page/month, or they will be able to once the site matures some.   That means that every 5 posts nets $10/month.  Giving me a post value of $2/post/month

If I value each post at $2/month, it is relatively simple to figure out how much they are worth overall.  I try to write my posts such that they will have a decent life expectancy.  I figure that each post can still be getting hits in 5 years.  5 years = 60 months.   Therefore it is reasonable to assume that every post has a lifetime value of $120.

That is how I value my posts.  Yours could be more or less valuable depending on

1) Your Website genre - Clearly some topics are more valuable than others.  Sports cars are more valuable say than bycycles.

2) How long your posts will live for.   If you post about new technology the life expectancy might be 1 year or 6 months.  If you post about cats, it could be far longer.  (cats don’t change much)

3) If you will keep the blog up- You can kill your posts abruptly if you stop posting all of a sudden.  If the main page of your website dies, then the subpages will die as well

What does this mean in summary?  If you are looking to make money long term, you need to operate your own site.  Additionally it means that an enterprising webmaster can make money by buying posts and publishing them.  Some people do this by the truckload.