If you are like most webmasters, especially webmasters who are reading this site, then one of the primary, if not the primary, objectives of your webpage is to make money. Ideally, you would like your website to be making so much money, so easily, that you could quit any other job you had, sit back, and rake in the profits. So what are the best ways to increase the cash flow from your website? Well, counterintuivity, one of the best ways to increase the bottom line of your website is to give things away for free.

The reason that giving something away for free can make you lots of money, is that there is nothing in the world that attracts people like FREE. Here are some great reasons to give away free items on your webpage.

1) Free attracts attention. Type in Free anything into the Google toolbar enabled with intellisense and it will pop up with dozens of suggestions of free things that people are searching for. If people are searching for free things, why not lead them to your site.

2) Giving away a free sample can entice buyers. Large corporations do it all the time. Free samples in the grocery store, free products for filling out a survey, free prizes for registering with them. If the billion dollar businesses can make money off of giving things away, why can't you?

3) Taking the time to build a free product can often give you an idea of something you can market. Say for instance that you build a free online tool, as this site intends to do for its users. After you are done with that you can find out if it is being used, and if it is popular. If it is popular, then what more evidence do you need to build a better version of the tool. And what better marketing is there than the sample version you already have.

4) Free gets links. Other sites are often hesitant to link to someone who is selling something. Why should they help you earn money at the expense of their visitors. But if you are giving something away without charge, then it is good for their visitors, so they will send them there.

5) Free is fun. If you can make money without taking the customer for every nickel why not do it?